Founder Spells logo

Founder Spells

Helping founders, small businesses and entrepreneurs discover and master the AI tools that save time, win customers and grow their business.

Our mission & objectives

The mission

Help founders, small businesses and entrepreneurs use AI with confidence and turning complex tech into founder spells that drive real growth.

Simplify AI

Complex tools turned into simple steps — only what actually matters for your business.

Get real results

Impact over hype. Leave every session with something you can use in your business the next day.

Local growth

Startups and small businesses getting the same tools big companies use.

Who it's for

Started a startup, a shop or a side hustle? You're a founder.

Founders

Early-stage & Startups

Building a startup? Create your MVP, pitch deck and launch plan without waiting for a dev team or a big budget.

Small businesses

Local Commerce & Services

Running a shop, restaurant or clinic? Less time on admin and spreadsheets, more time with your customers.

Entrepreneurs

Solo Builders & Freelancers

Freelancer, consultant or side hustler? Do the work of a full team: proposals, marketing, client management, etc.

Teams

Companies & Organizations

Want your team to work smarter with AI? We run private workshops for companies.

Formats & activities

Workshop

Duration: 2 Hours

Everyone arrives with an idea and leaves with a deployed URL.

Buildathon

Duration: 3 Hours

Competition to build something real from zero before the night ends.

Demo Night

Duration: 1 Hour

A night for people who've already built something to demo it for five minutes.

Fireside / AMA

Duration: 1 Hour

Honest conversations with founders and builders.

Live Build Stream

Duration: 1 Hour

Watch an automation get built from scratch, live.

Bootcamp

Duration: 2 Full Days

Two full days of deep, hands-on training using AI.

Upcoming events

Partners

Lovable
Gamma
HeyGen
Supabase
Lovable
Gamma
HeyGen
Supabase
Lovable
Gamma
AI Tinkerers
AI Collective
Coimbra Tech District
Alpha Coimbra
AI Salon
AI Tinkerers
AI Collective
Coimbra Tech District
Alpha Coimbra
AI Salon
Universidade de Coimbra
Scopphu
InCoimbra
Territórios Criativos
Startup Portimão
Universidade de Coimbra
Scopphu
InCoimbra
Territórios Criativos
Startup Portimão

About the founder

Pedro Matos Costa, founder of Founder Spells

Web developer and growth consultant based in Portugal. For over 7 years he helped business owners build, launch and automate their growth, with 50+ projects delivered.